Last May, the SSANGYONG Motor Company inaugurated its European headquarters in Madrid, during an event presided over by the company’s top management.
Mr. Yu, vice-president of the SSANGYONG Motor Company and world sales manager was present, along with Mr. Lim, the company’s CEO. The president of SSANGYONG ESPAÑA, Mr. Cesar Niembro, was also present as well as Mr. Rafael Sainz, board member of SSANGYONG ESPAÑA and other members of Bergé management, such as Mr. Jorge Navea (board member) and Pedro Cabeza (general manager of national distribution).
The importance of these premises is such that the ambassador of Korea in Spain, Mr. Cho, was also present.
Located in the heart of Madrid, these offices will help the SSANGYONG Motor Company collect first-hand information about the preferences and trends of the European market, allowing the company to collaborate more closely with its European distributors to make this task easier.
After 15 years in the European market, the SSANGYONG Motor Company is committed to its business in Europe and these facilities are proof of that commitment.
Madrid was the first place chosen by the SSANGYONG Motor Company for its European offices and it’s no surprise. SSANGYONG España has been the best distributor during the last 3 years, not only in terms of sales, which have grown exponentially to 12,000 units during 2007, but also in terms of management.
During his speech, Mr. Yu (Vice-president of the SSANYONG Motor Company) pointed out the most important current events related to the sector, but highlighted the effort, drive and passion with which they are willing to work in order to achieve all their objectives.